Mauro Marinilli's Inside Microsoft Dynamics

marinilli.com > books > Inside Microsoft Dynamics Marketing

Inside Microsoft Dynamics Marketing


"Inside Microsoft Dynamics Marketing"
Mauro Marinilli
June 2014,
202 Pages (49$)

ISBN 1495213021



Inside Microsoft Dynamics Marketing is an in-depth introduction to the functionality provided by Dynamics Marketing, the new Microsoft solution for marketing professionals. Marketing managers, media buyers, agencies and other marketing professionals can evaluate the capabilities of the product and understand the details of how Dynamics Marketing can be used in their professional practice. It will also be useful for power users and IT professionals as a practical guide for getting started with the product, from purchase to user setup to business configuration and daily management.

Table of Contents

Brief Table of Contents

Introduction
1. GETTING STARTED WITH DYNAMICS MARKETING
2. CAMPAIGN AUTOMATION
3. MARKETING EXECUTION
4. GENERATING AND MANAGING LEADS
5. EMAIL MARKETING
6. HOME PAGE AND ANALYTICS
7. ASSETS AND MEDIA
8. PROJECTS
9. BUDGETING
10. CONFIGURING DYNAMICS MARKETING
11. DEVELOPER SCENARIOS



Buy the Book





© 1998-20014 Mauro Marinilli